Posters and flyers are considered two of the most common types of printed marketing materials used by businesses.

In the printing world, there are specific marketing tools that nearly every business requires at some point or another. While not every company will need promotional pens, branded hats, business cards, or even brochures, eventually, they will need to promote a message, event, product, or service using a poster or flyer. Posters and flyers are considered two of the most common types of printed marketing materials used by businesses. Continue reading for some of the similarities and differences between posters and flyers and how you can effectively utilize both to promote and market your business and brand. (more…)