Posts Tagged ‘direct marketing’

Make Your Direct Mail Campaign More Effective This Summer

Friday, June 2nd, 2023
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Utilize these practical tips.

With social media being a popular marketing format, direct mail campaigns still have significant value. But surprisingly enough, you can still take steps to make this form of direct marketing even more advantageous. Here are tips and tricks for maximizing your next direct mail campaign. (more…)

Launching A Direct Mail Campaign? Follow These Helpful Tips

Friday, August 12th, 2022

With social media captivating and mesmerizing consumers worldwide, direct mail campaigns might seem unproductive. But surprisingly enough, you can take proactive measures to ensure success for your campaign. Don’t let the critics fool you; direct mail is still an effective and efficient way to reach past, current, and potential customers. Follow these practical and helpful tips to make your next direct mail campaign successful. (more…)

Benefits of Direct Marketing

Friday, April 8th, 2022
Benefits of Direct Marketing

Direct marketing tactics could be done online and offline and include email marketing, targeted ads, text messages, direct mail marketing, telemarketing, or events.

If your goal is to have a successful marketing campaign, direct marketing is necessary. As its name suggests, direct marketing presents information about your company, a product, or service directly to the customer. These tactics could be online and offline and include email marketing, targeted ads, text messages, direct mail marketing, telemarketing, or events. On the other hand, indirect marketing allows leads to find your company. For example, blogging is an indirect way that a potential customer can learn about your products, services, and company and hopefully feel persuaded to learn more or make a sale. Here are the benefits of direct marketing.  (more…)

Different Types of Direct Marketing

Friday, April 1st, 2022
Different Types of Direct Marketing

Direct marketing targets and communicates with consumers directly providing them with information regarding specific topics, events, products, or services.

Direct marketing communicates directly to the consumer without using an advertising go-between. It involves presenting information to a target audience interested in purchasing a product or service. When most effective, direct marketing converts audiences into consumers. At the minimum, direct marketing persuades audiences to visit a company’s website, sign up for a mailing list, or call the company for more information. It’s a disservice not to invest in direct marketing because it helps with a company’s growth and is usually the first impression a person has of a particular company. Here are six different types of direct marketing that could help your company grow.  (more…)

4 Tips for Making Your Direct Mail Campaign More Effective

Wednesday, December 1st, 2021
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With social media being all the rage, direct mail campaigns may seem outdated. But that’s not entirely true!

Do you rely on snail mail? With social media being all the rage, direct mail campaigns may seem outdated. But surprisingly enough, you can still take steps to make it much more effective than your wildest dreams. Even if your competitors downplay how useful this technique is, you can take advantage of their poor judgment. We’ve put together a list of tips and tricks for maximizing your investment in these printed products. So what should you do? (more…)

Get Ready for 2022 with Some Custom Calendars!

Friday, November 12th, 2021
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Get a head start on your next run of custom calendars!

With the end of 2021 on the horizon, it’s time to look forward to the future. At this point, we’ve got a little bit over a full month left before 2022 dawns. What does that mean for you, and perhaps, your small business? Get a head start on your next run of custom calendars! Did you know that you can pair them with postcards and greeting cards? That’s very much true. Even so, such a strategy could be too complex for a newcomer to the world of professional printing.  (more…)

How to Custom Design Great-Looking Door Hangers

Friday, August 20th, 2021
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Much like newspapers, door hangers need short headlines.

Sometimes finding the most surprising ways to market your business brings greater success. That’s why custom-designed door hangers pay dividends. They are tangible objects that your audience can interact with; they have to pick them up, at least. These printed products are inexpensive and a quick way to spread word of mouth. Having volunteers distribute them helps expand your reach and positive buzz as well. Even so, many businesses aren’t making the most of this unique opportunity. Here’s how you can do it!  (more…)

These Nifty Printing Products Will Get Your Nonprofit Organization Going!

Friday, August 6th, 2021
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Sometimes, doing some good in the world requires dedication and hard work. These great printing products will help you accomplish that goal!

Congratulations on starting your very own business! Sometimes, doing some good in the world requires dedication and hard work. A little bit of ingenuity won’t go wrong either. Suppose your nonprofit organization is struggling to get back up to speed. The pandemic isn’t quite over, and we might still be in it for the long haul, so that is an opportunity you might be able to use to your advantage. These great printing products will help you accomplish that goal (more…)

Printing Out of State: The Benefits of Direct Marketing

Friday, August 2nd, 2019
Printing Out of State: The Benefits of Direct Marketing

If you’re working with an out-of-state printer, you can still easily engage in some productive direct marketing.

When you’re running a business, it sometimes feels like the to-do list is endless. This is especially true of marketing tasks, but the reality is that without marketing, you can’t build, maintain, or grow your customer base. If you’re trying to build a customer base in another state, your marketing tasks can get even more complicated. If you’re working with an out-of-state printer, you can still easily engage in some productive direct marketing. (more…)