Despite what you may think, thank you cards are immensely beneficial for commercial uses.
Despite what you may think, thank you cards are immensely beneficial for commercial uses. Whether you want to thank a loyal customer, show new customers appreciation for joining your loyalty program, or show the customer that they matter to you, thank you cards can do a lot for such a small investment. (more…)
You have a lot going on with your start-up business, so it may feel unfair to ask you to learn about design and printing as well.
You have a lot going on with your start-up business, so it may feel unfair to ask you to learn about design and printing as well. The truth is, however, that you’re likely doing a lot of your own designing and/or printing right now to save money. If this sounds like you, you do need to educate yourself on some of the printing basics so you have the best possible final product. Here are some tips related to the sometimes confusing issue of color in printing to get you started. (more…)
Rack cards are a great marketing tool for almost any business, but like all printed marketing materials they work best when they are well designed and written.
Rack cards are a tremendous marketing tool for almost any business, but like all printed marketing materials, they work best when they are well-designed and written. Rack cards are similar to brochures and flyers, but smaller, usually 3.5” to 4” wide and 8.5” to 9” tall. You will often see them displayed on racks or carousels in airport or hotel lobbies. Often the inclination is to fill the small space with as much information as possible, but in this case, less is often more. A good design that incorporates the following four factors will make for a much more effective rack card. (more…)
As a business owner, we know that you’re constantly looking for new marketing techniques. Here are five printed materials that you can use to increase your reach and improve your business.
As a business owner, we know that you’re constantly looking for new marketing techniques. Here are five printed materials that you can use to increase your reach and improve your business. Consider trying these out the next time you want to get marketing materials printed. (more…)
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