Are Posters Still Effective?


Posters may seem like it has faded in usefulness over the years, but they’re still pretty effective marketing tools.

Posters may seem antiquated, but they’re a really simple form of getting information out there. There’s a big reason posters haven’t disappeared with the digital age and it’s because it’s an amazing way to let people know about events, sales, or anything new going on with your business. While posters are designed digitally these days, they’re still printed and distributed just the same way they’ve always been. Let’s take a look at some of the reasons posters still work well.

Big Reactions

If you’re strategic with the placement of your poster, you’ll notice a huge response. This is because the human eye tends to wander to more interesting information and sights, and if you place a poster somewhere like next to a line, they’ll be more inclined to take a look at it. People tend to try to avoid online advertising that tries to do similar things but posters are pretty hard to avoid in person.

Focused Placement

The problem with online advertising is that it’s reaching people who may not even be able to physically attend an event or sale you’re having. With posters, you can be sure to address a more local audience who are much more likely to be invested in what you’re doing and make it out to your store. Advertising simply doesn’t work if it isn’t focused and that’s what makes posters so great.

Low Cost

Posters are some of the lowest cost kinds of marketing you can find. People think the internet is all free and open, but to actually get exposure, you usually need to pay big bucks to get your ads out there. Even then, your online ad may be targeting the wrong people. Posters get the most out of your money and have a great return on investment.

Posters from Time Printers!

Time Printers is here to offer your business whatever marketing materials you need to succeed.

Time Printers is a full-service printing products and services business located in Baltimore, Maryland. Our graphics team of experienced professionals can help you bring your vision to life in a timely and affordable manner. Our unique portfolio speaks for us and our quality services.

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This entry was posted on Friday, October 27th, 2017 at 2:06 pm. Both comments and pings are currently closed.